Mofuupy

Client: Mofuupy

Industry: Pet Care & Dog Daycare

Project Duration: 1 month

Completed: August 2025

Category: Leaflet Design

▽ Project Overview

We designed a promotional leaflet for Mofu Yochien (Mofu Kindergarten), a dog daycare service provided by Mofuupy.
The leaflet was created to introduce the service and communicate the welcoming, playful environment of Mofu Yochien, where dogs can spend their time socialising, playing and learning through a variety of experiences.

▽ The Challenge

As a service centred around the wellbeing and development of dogs, the leaflet needed to communicate both the fun of spending time at Mofu Yochien and the care and thought behind the service.
It was also important to present the necessary information clearly for pet owners while creating a distinctive and approachable design that reflects Mofuupy’s warm and playful brand identity.

▽ Our Approach

A bright and cheerful yellow was chosen as the main colour, reflecting the lively and positive atmosphere of Mofu Yochien.
Playful, hand-drawn illustrations were incorporated throughout the leaflet to create a friendly and approachable visual style. The layout was designed to balance information with illustrations, making the leaflet enjoyable to look through while keeping the service details clear and easy to understand.

▽ Design Highlights

The inside of the leaflet features illustrations of dogs playing outdoors and interacting with one another, visually communicating the experience of spending a day at Mofu Yochien.
Rather than simply explaining the daycare service through text, the illustrations help convey an environment where dogs can socialise, stay active and enjoy new experiences.
The cheerful colour palette, playful illustrations and carefully structured layout work together to create a leaflet that feels distinctly Mofuupy — warm, friendly and full of character.

▽ Services Provided

  • Leaflet Design
  • Editorial Layout Design
  • Illustration
  • DTP Design
  • Print-Ready Artwork

▽ Gallery

BACK